What Weingartner Advisory does, and for whom

Bringing your business to Europe

For high-tech companies from outside Europe that want to establish or grow their business here.

Weingartner Advisory works with you to decide which countries to focus on and what to say in each. It can help you select and onboard local agencies, and it prepares your executives and leadership team for interviews and stage appearances. The aim is a setup you can run going forward. If you'd rather keep someone senior involved after that, the engagement simply continues.

Usually a project, followed by a retainer if you want one.

Communicating difficult decisions

For companies facing difficult decisions, such as opening, relocating or closing sites, or restructuring.

At Intel, Markus Weingartner worked on the communications strategy for site decisions and restructurings. Employees, authorities and local media tend to form their view early, and read every word for clues about what it means for them. Weingartner Advisory helps you structure who hears what and when, so that problems are dealt with before they surface, and keep the story consistent between locations.

Usually an assessment, followed by a project.

Communications without a team of your own

For start-ups and smaller firms where a full-time head of communications would come too early.

Work starts with an analysis of what is already in place: positioning, messaging, spokespeople, channels and any agency arrangements. From that comes a plan you can actually work with, and a sharper story about what you do, one that pays off well beyond the press. If the plan calls for an agency, Weingartner Advisory helps you choose and brief it. If you keep the work in-house, it helps you set that up.

Usually an assessment, then a project or a retainer.

Pitching or onboarding a high-tech client

For communications agencies.

When the client's business is technical, it helps to have someone in the pitch who speaks their language and has sat on the client's side of the table. After the win, Weingartner Advisory brings your team up to speed on the account, including how decisions really get made in a company like that.

Usually single days or a project.

Senior capacity for peak workloads

For communications agencies whose workload outgrows their team for a while, whatever the reason. A new win or a major launch are two examples.

Weingartner Advisory leads or supports the account for as long as the project runs, under your name and inside your processes.

Usually a project or a retainer.

Europe and India

For companies with plans in India or in Europe.

Strategic communications for companies taking their business from Europe to India, or from India to Europe. Weingartner Advisory helps you shape a story that works in both markets and prepares your leadership for media and authorities on the other side. Where a project needs local reach, it works with partners on the ground. More on Europe and India